Fulham snap up Moroccan winger following successful trial

first_img1 Fulham have snapped up Moroccan winger Adil Chihi after he impressed on trial.The Dusseldorf-born midfielder has been looking for a new club since leaving Cologne this summer and Craven Cottage boss Felix Magath, who has an extensive knowledge of German football, offered him a trial with the west London club and he impressed enough to earn a 12-month contract, which includes the option of a second year.Chihi, 26, made 130 appearances for Cologne, scoring 20 goals, and has featured twice for the Moroccan national team. Adil Chihi last_img read more

MTN to up African music offering

first_img“With Africa’s mobile penetration now at approximately 50% of the 1-billion population, MTN sees a huge opportunity in music content being delivered on people’s mobile handsets via our www.mtnplay.com digital content portal.” Christian de Faria, MTN’s senior vice president for innovation, says there is a growing demand for digital content in Africa: “More and more people in Africa and in the developed world are going online for entertainment content,” he said in a statement earlier this month. “We are delighted to work with MTN Play to deliver this content to the rest of Africa.” CCA has a substantial catalogue of African musical content by artists in Nigeria, Cameroon, Ghana, South Africa and Kenya – among others. It also has rights to exclusive video content featuring a host of popular African artists, including Hugh Masekela, Fela Kuti and Busi Mhlongo. 23 June 2011 “Connect Africa is passionate about music from our continent,” said CCA managing director Antos Stella. “We have always strived to be ahead of the pack when it comes to representing African music, offering our artists and labels a bouquet of services from content to marketing, sponsorship and digital management. Vast catalogue of African music He explained that the African consumer, with an estimated spending power of US$1.4-trillion by 2020, has become highly aspirational with a taste for world-class goods and services over the last few years. Pan-African mobile operator MTN has teamed up with Content Connect Africa (CCA), an aggregator and provider of on and off-portal content, to offer a wider variety of African music to its customers across the continent. CCA’s vast catalogue includes recording labels such as AS Entertainment, Godfather (specialising in Nigerian content), Al Records (East and West Africa content) and Soulistic Music, which features top DJs like Black Coffee. Growing demand for digital content Through its deal with CCA, MTN will offer a wide selection of music content, which will be available either as full tracks or caller tunes. SAinfo reporterWould you like to use this article in your publication or on your website? See: Using SAinfo materiallast_img read more

Estimate: Video now 25 percent of all US digital advertising, Facebook the top site

first_img Related postsLytics now integrates with Google Marketing Platform to enable customer data-informed campaigns14th December 2019The California Consumer Privacy Act goes live in a few short weeks — Are you ready?14th December 2019ML 2019121313th December 2019Global email benchmark report finds email isn’t dead – it’s essential13th December 20192019 benchmark report: brand vs. non-brand traffic in Google Shopping12th December 2019Keep your LinkedIn advertising strategy focused in 202012th December 2019 Posted on 9th October 2018Digital Marketing FacebookshareTwittertweetGoogle+share According to eMarketer’s newest forecast, online video ad spending in the U.S. will reach $27.8 billion. Accordingly, it will constitute one quarter of all U.S. digital advertising in 2018.Video will represent more than half of ad revenues for Twitter and Snapchat and 30 percent of total revenue for Facebook according to the forecast. The firm shows (net) video ad revenues concentrated in a few top companies:Facebook (and Instragram) — $6.81 billion.YouTube — $3.36 billion.Twitter — $633.3 million.Snapchat — $397.3 million.Facebook has nearly 25 percent of the 25 percent. The eMarketer forecast predicts that Facebook (and Instagram) will have 24.5 percent of all US video ad spending this year or $6.81 billion, as indicated. Facebook controls nearly 90 percent (87 percent) of video ad spending on social media sites in the U.S. YouTube is not considered a social media site by eMarketer.The forecast also asserts that Facebook video ad revenue will enjoy “double-digit growth through 2020.”EMarketer says that 60 percent of Snapchat U.S. ad revenue now comes from video. Twitter will see nearly the same portion of its ad revenue (55 percent) from video; however Twitter has only a 2.3 percent share of total video spending according to the forecast.Focus on net not gross YouTube revenue. The forecast may at first glance be confusing. YouTube has been a continuing driver of Google ad revenue growth and it seems strange that Facebook has roughly twice the video ad revenue. EMarketer says that “YouTube will generate $3.36 billion in net U.S. video ad revenues” in 2018, while Facebook approaches $7 billion.However eMarketer is focused on net rather than gross ad revenue. YouTube has higher costs than other video sites and likely pays a significant portion of revenue out as traffic acquisition costs. Alphabet has never reported YouTube revenue as a separate category, although a number of analysts believe it will start to do that in the near future.In terms of gross revenues, YouTube would probably be considerably larger than Facebook. Some on Wall Street have suggested that YouTube total ad revenues could be as high as $15 billion.Why it matters to marketers. Video has always been a preferred ad medium for brands. The growth of digital video ads reflects both their effectiveness and the consumer shift away from linear (traditional) TV as cord cutters and younger audiences spend more time with OTT services.The post Estimate: Video now 25 percent of all US digital advertising, Facebook the top site appeared first on Marketing Land.From our sponsors: Estimate: Video now 25 percent of all US digital advertising, Facebook the top site HomeDigital MarketingEstimate: Video now 25 percent of all US digital advertising, Facebook the top site Estimate: Video now 25 percent of all US digital advertising, Facebook the top siteYou are here:last_img read more

Maiden performances at FIFA U17 WC!

first_imgU17 World Cup How did the teams fare in their first FIFA U-17 World Cup appearance? Nisanth V Easwar Last updated 2 years ago 06:01 28/9/2017 FacebookTwitterRedditcopy Comments(0) FIFA U-17 World Cup official trophy FIFA U17 World Cup Chile U17 Japan U17 Mali U17 Niger U17 India U17 Iran U17 Turkey U17 Germany U17 New Caledonia U17 Honduras U17 United States U17 Paraguay U17 New Zealand U17 England U17 Colombia U17 Guinea U17 France U17 Ghana U17 Costa Rica U17 Brazil U17 Spain U17 Korea DPR U17 Mexico U17 Iraq U17 As India gets ready for their maiden U-17 World Cup next month, Goal looks at how others fared on the same stage when they were put to the test… The biggest football carnival in India is days away and as the India U-17 national team gets ready to embark on their maiden U-17 World Cup voyage, Goal tells you how the participants of the mega-event performed when they were put to the test on the same stage Iraq – 2013 WC – Played and lost all three games in group stage.   Iran – 2001 WC – Lost all games in their group.   Japan – 1993 WC – Hosts Japan were second in their group behind Ghana and above Mexico and Italy. Lost 1-2 to eventual champions Nigeria in the quarter-final.    DPR Korea – 2005 WC – Lost 1-3 to Brazil (aet) in the quarter-final.   Ghana – 1989 WC – Ended third in the group behind Bahrain and Scotland.   Guinea – 1985 – Lost in the semis to eventual winners champions Nigeria on penalties.   Mali – 1997 WC – Ended second in the group behind Spain. Crashed out against Germany in the quarter-final on penalties.   Costa Rica – 1985 WC – Lost all three games in group stage.   Honduras – 2007 WC – Crashed out with zero points in the group stage.   Mexico – 1985 WC – Crashed out of the group after ending third behind Hungary and Brazil.    United States – 1985 WC – Crashed out of the group after ending third behind China and Guinea.   Brazil – 1985 WC – Finished third place after beating Guinea 4-1 in the third-place playoff.   Chile – 1993 WC – Lost to Ghana in the semis and a win in playoff secured third place.   Colombia – 1989 WC – only managed a point in the group stage.   Paraguay – 1999 WC – Reached quarter-final after topping their group but then lost to eventual winners Brazil.   New Zealand – 1997 WC – Lost all three group games.   England – 2007 – Lost to Germany in the quarter-final.   France – 1987 – second in the group, lost in the quarter-final.   Germany – 1985 – Runners-up, lost to Nigeria in the final.   Spain – 1991 – Runners-up, lost to Ghana in the final.   Turkey – 2001 – Topped their group, lost to Brazil in the semi-final, finished fourth after losing the third-place playoff vs Netherlands. GFX  Article continues below Editors’ Picks Why Barcelona god Messi will never be worshipped in the same way in Argentina Lyon treble & England heartbreak: The full story behind Lucy Bronze’s dramatic 2019 Liverpool v Man City is now the league’s biggest rivalry and the bitterness is growing Megan Rapinoe: Born & brilliant in the U.S.A. Apart from hosts India, Niger and New Caledonia are also making their maiden appearances at the U-17 World Cup. Out of the 21 first time appearances of the nations given above, 12 sides advanced to the knock-out rounds in their first try and out of that, Germany and Spain managed to reach the finals of the tournament.This is positive news for the three countries who will be making their first-ever appearance at the big stage – can New Caledonia, Niger or India defy the odds and make it to the finish line? We shall find out soon when football takes over the country in a few days’ time.Follow Nisanth V Easwar on  Twitter – @niktheblue94last_img read more